Our Capabilities
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• Assist in brand positioning to help maximize brand success
• Assist in selecting distribution channels to better align client brands with client capabilities
• Competitive audits to include product analysis to identify opportunities
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• New product development to include – new white space opportunities, utilize new trendy ingredients, formulate new healthier options
• Product optimization – reformulations to maximize consumer acceptance, reformulation to reduce cost of goods
• Line extensions – customize new trendy flavors
• Technical support – Selectively source the finest flavors and ingredients from a vast library of suppliers. Establish product specifications, conduct accelerated shelf life tests, soft regulatory review, generate nutritionals & label information, assist in third party nutritional analysis if needed, provide a micro assessment and assist in third-party micro challenge testing.
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• Package type selection to meet required processing parameters
• Package design/brand design/label information
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• In line with client’s needs, coordinate and conduct pilot qualification runs
• Co-packer selection/qualification, help determine processing parameters.
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• Distribution channels, key accounts, wholesale/distributor/consumer pricing and marketing ideas.
• Develop marketing ideas and campaigns.
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• Carbonated ready to drink beverages: Soft Drinks to include traditional and gourmet sodas, Energy/Functional drinks, Alcohol based Hard Seltzers & Juices, Coolers utilizing Wine, Spirits, GNS, Malt etc., Powders, Traditional and Functional Ready to Mix Drink Mixes.
• Non-carbonated ready to drink beverages: Bottled/Flavored Functional Waters, Water drops/enhancers, CBD beverages, Hemp shots, Ice pops, Sports & Performance Drinks, Tea & Coffee based drinks, Fruit & Vegetable Juices/Smoothies, Bar Mixers, Functional Shots, Syrups, Dairy & Plant Based Protein Shakes, Drinkable Yogurts, etc.